- このトピックは空です。
-
投稿
-
So you have a new sports betting site and also you were hoping to compete with the established sports book sites, how do you go about letting the world know the site exists?
In the old days new sports trusted gambling sites would simply just start aggressive Pay Per Click campaigns. With today’s Internet the internet search engines no longer allow gambling sites to advertise and which includes a ban on search engine PPC. Removing this sort of advertising forced the online gambling providers to come up with different ways of increasing their popularity.
There are many of strategies you may try so that you can attract potential members to your sports betting sites.
Optimize your web site for higher ranking in the organic searches. This really is a tough one seeing as the competition is very steep. Don’t use questionable tactics, just be honest with your SEO and optimize the pages for the content which is actually on each page.
Generate topical content well in advance of the sporting event that you would like to promote. In most cases, internet search engines takes 3 to 12 weeks to search out new pages so unless you are really up concerning how to get the pages indexed quicker, give new pages plenty of time for you to be discovered by the major search engines.
Allow other sites to use your topical content in exchange for a text link back to your site. Doing this allows you to gain extremely valuable a proven way text links that will help to increase your link popularity. Just ensure you pick the text for that link carefully and also the site posting your article maintains credit to you as the writer.
Post articles from other sites. Make certain that the article you post on your web site is full of keyword rich text and optimize the page that contains that article for the contents of that article. When done properly this can significantly boost your chances of being found in a search engine for that articles topic.
Add a Forum to your web site and create categories that promote the events that your particular site specializes in. For instance, if your web site is based out of Europe you could want to make a bunch of categories based upon Soccer for example Soccer Injuries, Soccer Trades & Rumors etc. Doing this can generate keyword rich, topical pages that eventually will be indexed by the search engines. The better active you’re Forum, the higher the possibility of creating countless pages that the major search engines will love.
Join forums on other sites and actively contribute to them. You see when posting to other forums your signature is added to the bottom of your post. Within your signature you’ve got the opportunity to place some text that may be used to promote your website. On top of that, some forums shall allow you to place text links within the signature. Be respectful and don’t stuff the signature with too many text links.
Add your internet site to as many directories while you can. Some directories will take a long time for inclusion, the DMOZ by way of example, so you should apply to them as quickly as you can after launching your new sports betting site.
Reciprocating links may be helpful as long as you carefully search out potential linking partners. Make sure that the sites you are linking to are quality sites that you yourself would actually spend time on. A great rule of thumb is this – if you would bookmark the site others would probably bookmark it also and as a consequence, the site would be the best site to trade links with.
Offer affiliate programs to other webmasters. If you offer affiliate programs make certain that you really pay your affiliates in a timely manner. You will be surprised at how many sites actually do not treat their affiliates very well. Treat the affiliates like the limited partners that they may be and that amount of respect will most likely end in your banners and text links gaining better placement on the affiliate’s websites.
Purchase banner space on sports related websites. This will likely be an expensive proposition so you need to take good care in selecting the sites you want to buy banner space on. Don’t base your decision on Alexa ratings alone as these can certainly be skewed. Additionally be wary of sites stating Hits and Impressions as their verification on traffic. The very best stat to base you purchase on is monthly unique visitors and don’t take their word for it, use a completely independent third party tracker for unbiased results.
The same as anything else in life you can find no guarantees but if you adopt some or all the previously mentioned marketing strategies, your website should see improvements over a short time period.
